It’s been said that home is where the heart is, but what happens when that heart is broken?

The only thing more stressful than going through a divorce or selling a house is when these two tumultuous life events occur simultaneously.

Removed from the emotional fray, neutral real estate professionals who provide solutions to divorcing couples will surely be successful.

Depending on variables like age and socioeconomic status, the divorce rate has been cited between 40-50%. This enormous pool of potential clients presents an opportunity for knowledgeable brokers and agents to advise divorcees on the options relating to the marital home, which is normally the biggest asset shared after vows are taken. 

Real estate practitioners can have a distinct advantage in their market by positioning themselves as well-versed in the nuances of the legal and financial issues that impact property division, providing accurate valuations of the real property shared, simplifying the sales process, ensuring that documents are correctly prepared and submitted, and acting as a buffer to reduce tension during emotionally charged discussions about the property. 

Experience synergy by referring divorcing homeowners to other professionals such as divorce attorneys, financial advisors, mediators, and other like-minded contacts who share the goal of equitably dividing assets and giving a fresh start to couples parting ways. 

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Get in touch for experience-driven advice and metrics in your area. 

We’re happy to be a springboard of ideas on reaching more sellers and establishing yourself as an expert in a particular real estate niche. We can also research your market to discover how many prospects match your criteria.

Let’s bounce some ideas around by contacting us or scheduling a 15-minute strategy session →


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